Interactive Workshop

AI Prompting for Marketing & PR – Master the Art of the Smart Brief

Artificial Intelligence can save you a lot of time. It can write texts and generate ideas – but only if you know how to brief it right. In this compact, hands-on workshop, you’ll learn how to use strategic prompting to get the most out of AI tools like ChatGPT, tailored specifically for marketing, PR, and communications professionals.

What to Expect:

• A 20-minute presentation on the essentials of effective prompting

• Practical examples from real-world marketing and PR contexts

Goal: After this session, you’ll know how to not just use AI—but guide it to create creative, on-brand, and high-impact communication content.

Duration: 60 minutes
No technical background required    

Facilitated by Margrit Kehmeier, a PR and Marketing Consultant, experienced with AI & Communications. She combines hands-on prompting techniques with marketing and PR best practices. More information about Margrit Kehmeier on her LinkedIn profile.

No membership required. Bring a laptop! (we’ll have a few extras if you don’t have one)

Thursday, October 23, 2025 6:00pm

Community Room @ Delta Innovation Workspace